We live in a noisy world.
Consumers are inundated with choices across multiple, fragmented channels.
Yet, consumers expect to be seen as individuals, with unique preferences and tastes.

Brands recognise this.
But it is not easy for them to build meaningful, long-term relationships with their customers because they may not always keep pace with the complex and changing needs of customers.
THIS IS WHY WE ARE HERE.

Who we are

minden.ai is a technology venture on a mission to redefine the engagement between brands and consumers in Southeast Asia.

Founded by global investment company Temasek, minden.ai creates more delightful and rewarding interactions, enriching relationships between brands and consumers with the use of machine learning and artificial intelligence, leading to increased engagement, loyalty and growth.

minden.ai is behind the launch of yuu Rewards Club in Singapore.

 

How we work

 
  • We do our best to create the greatest value for our customers' long term success. We do not settle for mediocrity without our best effort.

  • We speak up. We may not agree on the final decision, but we will commit to the decision with respect and work hard to implement it well.

  • We build trust by being our true selves, and we are genuine, transparent and authentic with one another.

    We will not sugar coat bad news and only tell part of the whole truth, nor shoot the messenger.

  • We act like owners and be accountable for what we do. We do not dodge responsibility, finger point and pass the blame to others.

  • We commit to continuously learn, share ownership of the company's ups and downs and strive to improve as a team.

  • We will respect the values, ideas and intents of others and seek to understand their views. We will not be judgemental and be quick to dismiss others.

 
Background.png
 

Be a part of something exceptional

Be part of the founding team as we embark on a mission to build a next-generation consumer engagement platform to serve millions of customers and merchant partners across Southeast Asia. We are seeking pioneers with grit and passion, an insatiable intellectual curiosity and a heart for people, to amplify the team’s effectiveness.

Are you up for the challenge?

Visit our Job Portal here.

Or send your name and CV to

recruit@minden.ai

 

News & Updates